If you have a business with a physical location on Google Maps, you need to be optimizing your Local SEO. Below are some tips on how to improve your Local SEO.
One fake review is equal to 11 positive reviews. Be sure to dispute those fake reviews that you receive on Google. Fake reviews can be harmful to your ratings which can impact your revenue. It can be hard to get fake reviews removed as it is very dependent on Google to take action, but you should still do your part to flag the fake review for removal.
Use Google Data Studio to take your GBP data and make it into a readable report. GDS is very easy to use and is a great way to display your GBP data in a way that makes sense. If you need help with this, reach out to Weaver Virtual Solutions for assistance.
Be sure to have social profiles for your business. You should have a business account profile on social media sites like Facebook and LinkedIn. This helps with building trust in your customers and showing them another side of your business. Interacting with the public on social media builds trust. Create the content on these profiles that are personable.
The Google Vicinity update that took place late last year had a large impact. Its main focus was to balance spammy GBPs while allowing real businesses to rank better. Following this update, you should focus on your top keywords, create more GBP real estate, use ads to target areas you've lost rank, and reach for more keywords to gain more traction.
If you need any help with getting your Local SEO up and running and trending in the right direction, please reach out to us. We have great results every month with our services and have very satisfied clients. We offer client testimonials and will even allow you to talk with our current clients if you would like to get a direct answer from them and not filtered through us. If you would like information, please complete the form on our contact page or visit https://linktr.ee/weavervs